Marketing Workshops

Marketing Workshops

Gain clarity on your marketing direction with a marketing workshop.

Our marketing workshops are the key to capturing the insights needed for all marketing projects.


If you are re-branding, developing buyer personas or creating a new website, we can help capture the information you need to move it forward.


With MarketingHQ, you'll have an experienced workshop facilitator that can work with groups of any size, from any industry.

Brand 360

Workshop

Want a new look for your business? Are your current marketing materials not working hard enough for you?


Our Brand 360 workshop will help:


  • Define your ideal customer to guide your brand's appeal.
  • Create your brand foundations including your brand story, values, personality and promise.
  • Define the key attributes of your brand.
  • Analyse your competition and determine what makes you different.

$1,950 + GST

for half-day workshop

Buyer Persona

Workshop

Develop more sophisticated buyers personas and understand what motivates your customers to buy.


Our Buyer Persona Workshop will help:


  • Identify the key characteristics of your ideal customer.
  • Understand the customer journey to guide your inbound marketing strategy.
  • Highlight key features and benefits of your offerings and craft effective messaging to convey your value to customers.

$1,950 + GST for

half-day workshop

Website 360

Workshop

Our Website 360 workshop an important first step in developing a new website.


The Website 360 workship will help:


  • Determine the best website structure based on your customer journey.
  • Identify the best structure to optimise your website for search engines.
  • Develop content ideas to drive user engagement and capture leads.

$1,950 + GST for

half-day workshop

Case Study

Recognising history, while looking to the future

Trinity Catholic College was undertaking a re-branding project with our design partner, Design Fox, and wanted to engage all key stakeholders to ensure they captured the core brand values of the school. To achieve this, MarketingHQ facilitated a Brand 360 workshop to guide the new brand identity and develop clarity for their marketing message in the future.

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The Brand 360 workshop delivered by MarketingHQ helped us to capture the insights we needed to create a design that was universally embraced by students, teachers and all staff at Trinity Catholic College. For many of the attendees, it was their first exposure to brand strategy and MarketingHQ was able to work with them to understand the information we needed, and why it was important to the design project. This helped us to achieve consensus within the group which led to a new brand that was universally embraced by all.  The Brand 360 workshop was the key to achieving this result.

Martin Liu

Design Fox

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