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What we do

Access marketing leadership that is tailored to your growth goals

what we do

Part-time chief marketing officer services for growing businesses

Strategic marketing leadership

We create and oversee a clear, results-driven marketing plan aligned with your business goals.

Cost-effective solution

Access high-level expertise for a fraction of the cost of a full-time CMO.

Accountability you can rely on

We take ownership of your marketing function, ensuring every action drives growth.

Brand consistency

We ensure your messaging and creative stay cohesive across all channels.

What is a part-time Chief Marketing Officer?

A part-time Chief Marketing Officer acts as the marketing executive for a business, responsible for developing marketing strategies, supervising their execution, and leading the marketing function. They perform the duties of a full-time C-level leader, but on a part-time schedule.

Are you a business owner looking to handle your marketing efforts more effectively? Do you feel trapped in a cycle of temporary marketing solutions? Perhaps you've invested heavily in a CRM system but aren't sure how to utilise it, or you've spent a significant amount on an SEO agency without understanding its impact. Alternatively, you might be thinking about hiring a marketing specialist but lack the budget or time for a full-time employee. If that sounds like you, consider collaborating with a part-time or fractional Chief Marketing Officer.

Edupi had always had an idea that it should be marketing, but we never had enough time to execute. When we met MarketingHQ we realised that there was a company out there that would do all the work for us, develop a meaningful and measurable strategy and do it with a minimal level of disruption.

Justin Browne

Edupi Migration

What are the benefits of a fractional CMO?

Your fractional CMO has the ability to hit the ground running and start helping your business grow quickly. They will look for "quick wins" whilst working with you to develop the marketing strategy to provide long-term growth.

Cost-effective expertise

Gain access to senior-level marketing leadership without the high cost of a full-time hire.

Strategic leadership and accountability

Your fractional CMO is a trusted expert who owns your marketing function and delivers measurable results.

Efficient marketing execution

Avoid fragmented outsourcing by having a leader who assembles and oversees the right marketing team.

Does your business need a fractional CMO?

If your business is constantly shifting between marketing ideas without a clear strategy or accountability for your efforts, employing a fractional CMO could be advantageous.


For many businesses, employing a full-time CMO is more than what they actually require. This situation frequently results in the CMO taking on additional responsibilities to occupy their time and validate their salary. In contrast, a part-time CMO concentrates solely on marketing, providing greater value at a lower cost than a full-time CMO.

KEY SIGNS YOUR BUSINESS NEEDS A FRACTIONAL cmo

Lack of a cohesive marketing strategy

The business is running scattered or ad-hoc marketing campaigns without a clear, unified strategy. This results in wasted resources, inconsistent branding, and campaigns that don’t drive measurable results.

No one taking ownership of marketing

Marketing lacks leadership and accountability. Tasks are either delegated to junior staff, outsourced to agencies, or managed by the CEO themselves (who is already stretched thin). As a result, the marketing function often gets deprioritised, leaving missed opportunities.

Poor performance or visibility in marketing

The business is spending money on marketing but isn’t sure what’s working (or if anything is). They lack visibility into ROI, or they’ve had negative experiences with past agencies and strategies that didn’t yield results.

Limited budget for a full-time CMO

The business needs senior-level marketing expertise but doesn’t have the budget to hire a full-time Chief Marketing Officer (or doesn’t require one at this stage of growth). Junior-level staff or external agencies aren’t providing the strategic oversight required.

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